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clara 1The Press Office provides support in organizing, executing and publicizing the Museum’s various activities and projects, including exhibits, conferences, media appearances, lectures, excursions and more. It connects with media outlets, circulating materials about the Museum across numerous print and broadcast media platforms.

The Press Office also implements the Museum’s Communications initiatives and PR campaigns to attract visitors. It regularly promotes the Museum’s collections and activities via media outlets and maintains the Museum’s Facebook page, Instagram and other social media accounts. The Press Office collaborates with many educational and tourism organizations, analyzes the Museum’s statistics and coordinates different services at the Museum, including visits, tours, art lectures. The Press Office establishes contacts with local and foreign cultural and international organizations, diplomatic missions, and local and foreign businesses to implement joint projects and exchanges and to study the modern foreign experience in the arts.

In 2015-2018 Press Office collaborated with the Embassy of France, the U.S. General Consulate, the General Consulate of Germany, the Embassy of Germany in Astana, the General Consulate of Hungary, the Embassy of Hungary in Astana, the General Consulate of Russia, the General Consulate of China, the Embassy of Switzerland, the Embassy of Italy, British Council, Goethe Institute, the Egypt Cultural Center, the Smithsonian Institute (Washington, USA), the Russian Academy of Fine Arts (Tsereteli Exhibition), the International Conference – Lord Poltimore (Great Britain, Sotheby’s top manager) and others.

In 2019, the Press Office played an active role in the organization and press coverage of many international events, such as the October 4 Scholarly Symposium on Kazakhstan Crafts in Washington D.C., USA. At the Symposium A. Kasteyev Museum’s of Art presentations on Kazakh decorative & applied art included: Carpet Weaving as a Global Cultural Phenomenon: Revisiting Ethnic Peculiarities and Intercultural Commonalities in Crafts (by Professor Gulmira Shalabayeva), The Images of the Nomadic Civilization in Kazakhstan’s Painting (by PhD in Art Ekaterina Reznikova), Ancient Symbols in Modern Kazakh Crafts and Designs (by Head of Public & Foreign Relations Clara Isabaeva), The Continuity of Nomadic Cultural Traditions in the Folk and Modern Jewelry of Kazakhstan (By Head of Kazakh Crafts Department Gulaim Zhumabekova) and The Treasures of the Great Steppe: Kazakhstan’s Tutankhamun (by the Head of Education Department Oksana Tanskaya). Smithsonian scholars Paul Taylor, Jasper Waugh-Quasebarth, Robert Pontsioen, Supamas Snitwongse, Inigo Acosta, and Jared Koller served as discussants and presenters of comparative craft research examples.

The Press Office was also instrumental in the organization of the China Study Tour in Shanghai and Nanjing in November. The study tour became for the specialists of the A. Kasteyev State Museum of Arts a very useful step in a deeper understanding of the culture of China, as well as gain knowledge about current museum techniques being used in the region, both in restoration and exhibition. It allowed them to see unique works of both ancient and modern art of China, learn some rare nuances of the technology of their creation, get acquainted with the work of the largest museums in China, and make connections that will bear fruit in the future joint projects and exhibitions.

Head of Office – Clara Isabaeva. 

 

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